Cassegrain
Explore the magic of plants
The white rabbit brand
Like Bonduelle, Cassegrain is a brand with a history of over 100 years that entered French people's daily lives through its selected vegetables and delicious recipes. It joined the Group's portfolio in 1989. Its ambition is to respect its strong identity – tradition, the art of selected vegetables and wow-factor marketing – and incorporate it into our Group commitments to support the food and agro-ecological transition.
"For consumers, Cassegrain is associated with flavor, home-made and revisited tradition. Our ambition is to transform each ordinary dish into an extraordinary moment!"
Élodie Vazquez
Cassegrain Marketing Manager
Explore the magic of plants
Cassegrain offers around 32 recipes, from the most traditional – such as Provence-style ratatouille, French bean sticks with leek ties, Paris mushrooms with crème fraîche, tender and fondant peas and Sud-Ouest-style lentils – to the more exotic, such as tajine of grilled vegetables or infused vegetables for couscous – and trendy vegetables such as red beans with a touch of spring onion and cumin, chickpeas with squash seeds and a touch of rosemary or black beans with lemongrass and lime leaves.
Like Bonduelle, Cassegrain is an expert in vegetable packaging and strives to innovate intelligently at every level. Packaging is part of this, as it is what consumers see first on the shelf. When Cassegrain launched its now famous Jockey Club rectangular tin can in 1975, it was a revolution. It superbly showcased the products and recipes provided and featured its mascot, the little white rabbit, later adorned with dark glasses and a green bow tie. This can was also available in the brand's premium product collections.
Just three years separate the creation of the Cassegrain and Bonduelle companies, during the 19th century. The two brands wrote their own stories alongside each other before joining in 1989. We take a look back at the key dates of the Cassegrain saga, an exceptional packager and an esthete of taste.
At 25 years old, Charles Cassegrain founded his company, which produced canned vegetables in glass jars. The canning principle, which allows food to be preserved for a long time, began to spread in Europe.
Learn more about the Cassegrain brand
Its collection of products and where to find them, its recipes, the brand’s history and fascinating information about its white rabbit mascot, the story of the Cassegrain saga – discover all this at cassegrain.com