"Climate change, soil depletion, declining biodiversity. All threats weighing heavily on the balance of nature, and of humankind." The Bonduelle Group, in a Manifesto published today, notes a new urgency for the protection of the environment, nature and biodiversity, and for the first time is reporting to the group's entire audience on the company's goals in these areas.
The plant-based revolution, a major challenge for the planet
At the halfway mark on its transformation road map (VegeGO!), which will continue until 2025, Bonduelle is set on becoming the world reference in "well-living" through plant-based food, extending its field of operations to all plant-based foods and not just vegetables. Faced with environmental challenges, Bonduelle believes that plant-based food is THE solution to more effectively and sustainably feed both present and future generations, if only though the saving of natural resources that it affords.
A new signature to share its convictions
Bonduelle has accordingly chosen a new signature that expresses its convictions: la nature, notre futur. Nature, because it forms the root and heart of Bonduelle's activity, and the future, because this is the promise Bonduelle is making, to participate in the building of a better world through plant-based food with all the stakeholders in its ecosystem: Let’s make a better future through plant-based food!
RP carrées Netco Group
Benjamin ZEHNDER +33.(0)6.76.41.18.19 benjamin.zehnder@rp-carrees.com
Vanessa VAZZAZ +33.(0)6.34.32.24.23 vanessa.vazzaz@rp-carrees.com
Présentation du groupe

Bonduelle group